Brick Exec - Bespoke AI coaching

Vision can’t be delegated.

TOTAL TIME: ~20 direct hours across 90 days.
Your coach lives in your Slack. You bring the job— we bring the stack. Fast chats, sharp artifacts, weekly check-ins, no fluff.

UNDENIABLE OUTCOMES

You stop faking it. You won’t just talk AI fluency in the boardroom—you’ll show it in your calendar. Live workflows. Smart shortcuts. Strategic edge.
5–8 prompt stacks you actually use. From board memos to investor decks to your direct reports. Your work gets cleaner, faster, and harder to copy.
A leadership brand that earns gravity. You’re not a dinosaur in disguise. You’re the one who “gets it.” The one others turn to.
Signal over noise. No more lurking in AI webinars or pretending Copilot isn’t confusing. You’ll get signal, not slide decks. Real-time support. Templated wins.
A new posture. You stop asking “What can it do?” and start saying “Here’s how I’m using it.” That shift? It cascades.

Still pretending the interns will sort out your AI strategy? That’s cute.
This is your last excuse.
Ready to sharpen up?

We don’t babysit.
We coach like your job depends on it—because it does.

No fluff.

Just real talk with people who ship. If you’re ready to move, we’re already in motion.

Call

The CEO Who Admitted: “I’m Not Keeping Up.”

Client: CEO of a €180M logistics firm (1,200 FTEs, DACH)
Tool stack: Google Workspace, Gemini, ChatGPT Enterprise, Salesforce
Status: AI noise rising, internal usage flat, leadership bluffing

The Problem:

He felt it creeping in.

Strategy meetings packed with AI buzzwords—but little traction.
Customers asking smart AI questions—he dodged with vague answers.
His team talked like they knew the game—he knew he didn’t.
He’d skim the AI reports. He didn’t get it. And he didn’t have time to fake it much longer.

He wasn’t behind on vision. He was behind on vocabulary, behavior, and action.
And that’s not something you delegate.

The Brick Drop:

Brick dropped in with our Executive Rewire Stack—a 6-week sprint that taught him to think in prompts, lead through artifacts, and talk AI like he meant it.

Delivered stacks included:

AI Glossary Builder – Fast-translate of AI lingo → boardroom speak → company moves
Weekly Signal Briefings – Curated macro + market + client AI shifts in one tight doc
Prompt Fluency Kits – Templated prompts for board prep, 1:1s, vision decks, and email cleanups
Exec Call Companion – Real-time assist tool that sat in Google Docs and Slack during meetings
Speech Draft Engine – For all-hands and investor updates—co-written with AI, fully his voice
“Ask Like a CEO” Stack – Prompts that raised the bar across his leadership team

Behavior Shift:

He started using Gemini daily—in Docs, Slides, Gmail
Slack became his signal amplifier, not just a scroll
His team stopped bluffing—because he stopped bluffing
He went from “unsure what to ask” → “sharper questions than the CTO”

The Outcome (By Week 6):

Board briefing deck on AI written 90% by him—with AI
First AI product demo delivered by him to a key customer
Weekly AI digest now shared by him to VPs every Monday
C-suite Gemini usage: up 7x after he made it visible and real
Internal sentiment: “If he’s using it like this, what’s my excuse?”

What Almost Killed It:

Ego.
→ He dropped it. Said “Teach me like I’m new here.” That move earned massive respect.

Why It Worked:

He didn’t outsource transformation.
He learned the language. He used the tools. He led from the front.
And when his org looked for direction—they found him in the work.

Still pretending you’re up to speed?
Don’t. We’ll build your stack. You just need to show up.

Brick Exec - Bespoke AI coaching

Vision can’t be delegated.

No fluff.

The CEO Who Admitted: “I’m Not Keeping Up.”

The Problem:

The Brick Drop:

Behavior Shift:

The Outcome (By Week 6):

What Almost Killed It:

Why It Worked:

In a rush?

Tool-agnostic. Behavior-driven. That’s how adoption sticks.

Brick Exec - Bespoke AI coaching

Vision can’t be delegated.

No fluff.

The CEO Who Admitted: “I’m Not Keeping Up.”

The Problem:

The Brick Drop:

Behavior Shift:

The Outcome (By Week 6):

What Almost Killed It:

Why It Worked:

In a rush?

Tool-agnostic. Behavior-driven. That’s how adoption sticks.

If you know, you know. If not—follow closer.

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